Once you’ve set up an e-mail list, now the only thing that’s left to do is to actually, well, send e-mails! You might find yourself scratching your head at this, unsure what to send to your waiting subscribers.
If you don’t know why you should be sending emails, perhaps you are behind. In order to help you out, here are some examples of great email messages to send to your e-mail list.
1.) Updates – First and foremost, you’re going to need to send them updates about whatever sort of business or side hustle you run. Update them if you’re going through renovations, are going to an important event- anything at all, as long as it relates to the status of your side hustle. Because of the regular updates, the individuals on your e-mail list will remember you actually exist and keep you in their heads from time to time.
2.) Reminders – Another great thing to send to them is reminders. Often, you can remind them of upcoming locations and events you will be appearing at. This keeps your customers informed of your whereabouts, and you will be able to gain a higher profit since they’re more likely to purchase goods from you.
3.) Promotions – Having a sale? A promotion? Buy one get one deal? Let your customers know so that they’ll be able to take full advantage of it! What’s the point of a promotion if you don’t promote it, after all? Send them updates on all the sales you’ll be having, and they’re more likely to mark it on their calendars.
4.) Free Content – Who doesn’t like free things, after all? You can send the people on the e-mail list samples of your content, or digital things such as e-books, backgrounds, and wallpapers. This will make you seem more friendly and entertaining.
5.) News – In order to make yourself seem more trendy and up to date, send your customer’s news! It makes you seem trendier and more with the times, but be careful- make sure the news you send out actually relates to the sort of side hustle you’re running.
6.) Surveys – Say, for example, you want to improve and renew the design of your layout and website but you aren’t sure what your consumers would like. That’s where a survey comes in. You can ask people on your email list to answer questions, and take them into consideration when improving aspects of your business.
7.) Reviews – You want to know exactly how well your business is doing, don’t you? Then let the people speak up! Send them emails that request a review in order to know in which areas your side hustle is lacking.
8.) Teasers – If you want a successful business, you need to keep your audience wanting more. Send them teasers of new products, blog posts, and the like in order to get them hyped for what’s coming.
9.) Announcements – If you have anything big in store for your business, sending it to your customers through email is a good idea. It keeps them in the loop, after all.
10.) Gratitude – Finally as well as the most important, send your consumers gratitude for signing up to your email list and supporting your business as it grows into something bigger. Let them feel and be part of the journey.